From the desk of Riccardo, Zürich🇨🇭
Helping teams work out what's worth building, for whom, and how to make it grow. At the core of product, service, and AI opportunities.
Working with people, not just for them.
Collabs
Where we can start
Strategy, design, or somewhere in between, wherever your team needs it.
Research & Sensemaking
I help you understand your customers and your market. Let's look at what people really need and why they behave as they do.
AI & Design Audits
I support teams putting AI in front of customers. Let's review the experience, find where it adds friction or breaks trust, and redesign it so it earns its place.
Product &
Service Innovation
I guide teams through the messy part of innovation. Let's go from discovery to concepts that solve the right problem for the right people.
Business Design
& Go-to-Market
I help you stay competitive working on strategic positioning, offering and business model. Let's reach the right people in the right way.
Facilitation & Coaching
I lead workshops that turn ambiguity into clear decisions. Let's align the team, decide together and move forward with confidence.
Practice
About
Big ideas start with a good conversation
Get in touch the rest will follow